Financial services

Options trading

Markus Herfert - Coach for freedom through options

Website relaunch with a focus on high-quality design and mobile-first conversion optimization for a premium positioning.

Customer

Markus Herfert

Location

Amsterdam, Netherlands

Services

Concept & strategy | brand & web design | WordPress development

Financial and time freedom with options trading coach Markus Herfert

Markus Herfert offers his coachees a 11-week coaching program which they themselves have Building passive income with options empowered.

As Markus had written two articles for very well-known magazines (Traderfox and Traders) that were due to be published soon and his workshop was scheduled for mid-December, we agreed on a phased launch.

The The first launch took place after just 2 weeks. and included the relaunch of the homepage and a landing page for the workshop. Of course, the legal part including cookie consent management was also taken into account as well as onPageSEO and performance optimization. The rest of the website will follow in the second launch at the end of January.

Problem

Markus had created his existing website himself and does not have the knowledge and experience for a high-quality web presence.

Goal

Markus and his business deserve a professional and modern online presence that not only provides visitors with the necessary information, but also introduces the likeable personality and converts visitors into inquiries.

Project Insights

Hero of the homepage

Overview of services

Brief presentation of the coaching program phases

Workshop CTA banner

Testimonial Carousel

Options are the new dividend CTA banners

Advantages of CTA banners

Footer

Hero Coaching page Desktop

Overview of benefits

Hero Coaching page Mobile

Comparison table for mobile asset classes

Asset class comparison table Desktop

Coaching process as a timeline

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Individual, high-quality design

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Development, instruction and
Training in WordPress

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Seamless integration of a CRM system including newsletters and automation

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Implementation of high-conversion quizzes and workshop funnels

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OnPage search engine optimization

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GDPR-compliant tracking & Google Advertising

Feedback from Markus

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Christian knows how to design a website and landing page with its finger on the pulse. As an options trading coach from Amsterdam, I have a Premium positioning extremely important.

Christian has more than met this requirement by Innovative approaches and programs used, which Fast and efficient implementation become a reality.

Christian has put my ideas on a new level and often several variants which I have developed choose my favorite could. He is a Valuable all-rounder in this area in terms of responsive design, clear modern structure, analytics and CRM functions. He even perfected my brand guide including my brand color codes.

Christian is passionate about his work and I am delighted to have chosen him.